California Bowling Writers

May 28, 2006

l. to r. Sonija Caron won a new
Storm bowling ball at CBW
Luncheon presented by Kathy
Watson(CBW Dir./Webmaster)

l. to r. John Berglund (Exec. Dir., BPAA), Joan Romeo, and Keith Hamilton (Pres., Luby Publishing)

Photographer: Bette Addington


by: Bette Addington & Mary Lynly/CBW Publicity


The California Bowling Writers were out in force at the 2006 CWBA Convention's Product Fair with their usual Dice Game with tons of raffle gifts to be won as well as the new addition of Grab Bags that were a hit. You could join CBW and go away a winner! Circus Circus, CBW's Luncheon sponsor, had their table right next to CBW's providing information on accommodations and offering a fun, ring-toss game, which, you would think would be right up a bowler's alley. Many tried their luck throwing the three rings from a mere 4ft. away trying to hit the peg and win their choice of a stuffed animal. Many won but plenty missed!

The fun poured over to the CBW annual Luncheon, with RingMaster Joan Romeo at the helm who welcomed nearly 100 CBW members and guests. The event took place on Saturday, May 20, 2006, in Sacramento at the Holiday Inn. To set the atmosphere, attendees were greeted by "Kathy the Clown" (Kathy Watson/CBW Webmaster & Director) who welcomed everyone with a bag of peanuts and a satin bag filled with goodies!

Following lunch, a raffle was conducted by CBW President Agnes Duffy. Circus Circus provided an array of items for the raffle, as well as Robin Romeo, USBC, and new CBW member, Joan Scharsch, including a Storm bowling ball donated by Dave Symes/Storm Bowling Products (Sonija Caron was the lucky winner!).

Before our speaker was introduced, several dignitaries were recognized which included John Berglund, Executive Director/Bowling Proprietors Assoc. of America and Jennifer Cunningham, Director of Sales & Marketing for Circus Circus. Jennifer drew for two 3-day/2-night stays at Circus Circus and the winners were Betty Russell, San Jose and Colleen Becker, Granada. She also offered a huge stuffed toy dog which was won by Carol Mancini.

Eloise Cottrell, CBW Past President & Awards Chairman, announced the winner of the CBW 2006 Profile Award. Bette Addington of Bakersfield was the winner for her article "First Woman to Win State Wheelchair Bowling Tournament".

Our special guest/speaker, Keith Hamilton, took to the stage and shared his experiences both as President of Luby Publications, which publishes Bowler's Journal and other publications, and his experiences leading up to his present job.

Bowler's International is 93 years old and the oldest bowling magazine. It is published monthly. Among Luby's most recent ventures is Pro Shop Operator which Hamilton is working on with John Berglund/BPAA. One of the goals of this publication is "turning the casual bowlers into league bowlers". Another Luby publication is US Bowler.

Hamilton then gave some insight on how he came to be the President of Luby Publications. Believe it or not, he admitted to just taking up bowling as a sport three years ago to "understand bowlers better". While growing up, he was exposed to bowling as his father owned a center in St. Charles, LA. But he concentrated on football, basketball and baseball as a youth. As a struggling hopeful, Keith said he was lucky enough to be recognized by Morton Luby, former owner of Luby Publishing, who was smitten with him, paid for him to go to college-and then, hired him! He stressed the key to his success is "partnerships have evolved and partnerships are the key". He also left us stating that the "merger is good for the bowling industry."

Luby purchased Bowler's Journal in 1994. "BJ", as it is known to most, was publishing 19 issues per year at the time. Today, Bowler's Journal publishes 52 issues per year.

The CBW annual meeting was held following the luncheon. Elections were held and Mary Lynly, Roseville, was elected the new CBW President, Bette Addington, Bakersfield -- 2nd VP, Tina Martin, Novato -- Treasurer, Kathy Watson, Richmond -- Director #1 North and Marianne Evans, Simi Valley -- Director #2 South. These positions will take effect August 1st.

CBW is always looking for ways to generate new members and get bowlers interested in writing about bowling. Each year CBW offers two opportunities for members to submit their articles in their annual writing contests-Profile Award and The Golden Quill. The 2007 topic for The Golden Quill award will be "Traveling to a Tournament" and eligible articles must be written and published before December 31, 2006. The CBW website will gladly accept these articles for publication.

The California Bowling Writers (CBW), formed in 1998, is open to all California bowling journalists, promoters and supporters of the sport of bowling.

The purpose of the organization is to encourage and educate both members and non-members in communication through print, promotion and use of electronic media. At the same time, CBW will recognize and reward those who create media awareness by providing outstanding bowling photography and journalistic excellence.